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IT & Mobile · Poland

Ads for an IT Company in Poland

$12 per lead with an average sale of $2,500 — generating potential clients through Facebook Ads for quick mobile app launches.

Goal
Generate leads via Facebook Ads
Budget
$2,000 per month
Language
Polish

About the Project

Our client specializes in providing quick mobile app launches for online shops, food delivery businesses, and more.

What We Did

  • Selected a target audience
  • Competitor analysis
  • Developed ads strategy and hypotheses
  • Created ad copies and ad creatives
  • Set up the infrastructure: Facebook Pixel, payment method, notifications

Research Before Launch

We usually create a comprehensive mind map that includes information on competitor analysis, advertising analysis, market research, and targeted audiences. This mind map is shared with our client as it can be beneficial for his social media marketing and sales efforts.

The Result

$12
Average cost per lead
$2,500
Average sale value

We launched the campaign and successfully generated traffic. After conducting several experiments, we started generating leads, achieving an average cost of $12 per lead.

Ads Expert's Comment

Targeted ads on Facebook, Instagram, and TikTok are ideal for promoting new products or services. Our ads effectively reach an audience that may have an interest but is not actively searching for our solution because they are unaware of its existence. We know how to use it even for B2B niches.

Roman
Founder, in marketing since 2015

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  • 78+ projects across multiple markets
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